To make a social media app, start by defining the app's concept and identifying the target audience.
Main types of social media apps include social networking platforms, content-sharing apps, messaging apps, professional networks, and community forums. Social media apps are valuable tools for user engagement, cost effective development, potential users and opportunities for targeted marketing and brand growth.
According to Global Social Media Stats, there were 5.22 billion social media users worldwide at the start of October 2024, making up 63.8% of the total global population.
Building a successful app involves designing an engaging user experience, integrating essential features, and developing secure backend infrastructure.
Define the app concept
Research your app's target audience
Outline the app's key features
Design the app user interface
Develop app backend infrastructure
Code the app's frontend components
Integrate app security protocols
Test the app functionality
Launch a beta version of the app
Collect app users feedback
The app concept involves understanding the app’s purpose, target audience, and the problem it solves. App concept shapes app’s features and marketing strategies.
Start by researching the target audience and analyzing market trends to identify specific user needs. Look for market gaps; for example, a creator-focused app emphasizes visual tools, while a professional app prioritizes networking.
Use SurveyMonkey or Google Forms to gather initial feedback directly from potential users, and Similarweb or App Annie for insights into competitor performance. Google Trends helps pinpoint popular searches by region, shaping your target focus.
Create clear user personas to represent your target audience and test initial prototypes using Figma. Early feedback enables fine-tuning based on real user insights.
Researching the target audience involves user demographics, behaviors, pain points, and preferences to shape the app’s features and user experience. Tracking the audience’s online activity and interests helps tailor the app effectively.
Tools like Google Analytics provide insights into demographics and behavior, while SurveyMonkey gathers direct user feedback. Social media listening tools such as Hootsuite monitor user sentiment and trends, revealing what users expect from an app.
Regularly updating audience insights ensures the app meets specific user needs and addresses key pain points.
Outlining key features means identifying core functions that solve user problems and drive engagement. Essential features include content sharing, messaging, and notifications.
List all key features, then prioritize based on user demand and market gaps. Figma supports visual mock-ups, while surveys and beta testing provide feedback to refine features.
At launch, focus on impactful, user-friendly features to create a clear, enjoyable experience.
Avoid common mobile app development mistakes by focusing on essential features that enhance user experience.
Designing the app user interface (UI) involves visual elements that enhance user experience and support easy navigation. A well-designed UI ensures the app’s purpose aligns clearly with the audience’s needs.
Start by mapping the app’s layout with wireframes to define screen functionality. Tools like Figma, Adobe XD, and Sketch are commonly used for creating wireframes and prototypes, which improve design clarity and accuracy by approximately 70-80%.
Apply a unique color scheme, clear typography, and a simple UI layout to make the app visually appealing and user-friendly. Test the design with real users to gather feedback for ongoing improvement.
Developing the app’s backend infrastructure focuses on establishing core functionality through servers, databases, and APIs. The backend ensures user authentication, data handling, and smooth communication across the app.
Choose a backend framework such as Node.js or Django and set up cloud services like AWS or Google Cloud for scalability. Design databases (using SQL or NoSQL) to manage and store user data, and build APIs to enable seamless communication.
Tools like Postman assist in API testing, while MongoDB supports database management. AWS Lambda and Firebase can be used to monitor performance and app scalability.
Implement security protocols like OAuth for user authentication and plan for scalability from the outset to handle future growth.
Coding the app’s frontend components includes creating interactive elements like menus, buttons, and content displays. Frontend components ensure engaging user experience, and embedding functional code to design.
The process begins with designing the app’s user interface and building frontend components like layout, style, and interactions. Frontend frameworks such as React, Angular, and Vue.js streamline UI development, while HTML, CSS, and JavaScript form the core of frontend coding.
Tools such as Visual Studio Code for coding, Figma for design-to-code integration, and Chrome DevTools for debugging are essential for achieving a high-quality interface.
To optimize performance, build a clean, simple UI and implement techniques like lazy loading to reduce load times by 20-30%. Test on multiple devices to ensure a consistent user experience.
Integrating app security protocols protects user data and prevents unauthorized access, focusing on secure storage, encrypted communication, and reliable authentication.
Start by using HTTPS for secure data transmission and encrypt sensitive data with algorithms like AES. Authentication protocols such as OAuth 2.0 or two-factor authentication (2FA) enhance account security.
For security testing, OWASP ZAP helps identify vulnerabilities, while Firebase Authentication supports advanced login security. Regular vulnerability assessments and penetration testing further reduce potential risks.
Prioritize strong encryption and secure coding practices to prevent vulnerabilities. Schedule frequent updates and security patches to stay ahead of emerging threats.
Testing the app functionality ensures all features work smoothly across devices and under different conditions. This step identifies bugs, usability issues, and performance gaps before launch, improving the app’s reliability.
The process starts with manual testing, where testers interact with the app in order to make as many bug findings as possible. For broader testing, tools like Selenium or Appium support automated tests on hundreds of devices, increasing testing efficiency by up to 80%.
Tools like JIRA for bug tracking and TestFlight for iOS app testing are commonly used. Performance testing tools like LoadRunner help simulate high-traffic scenarios to ensure stability under heavy loads.
Test the app for various scenarios, such as low internet speed or limited device memory. Feedback from real users through beta testing can reveal issues that automated tests might miss.
Launching a beta version of the app means releasing a limited version to a small number of users in order for it to be tested within the market. This is going to give you real feedback on bugs and allow you to refine your app before launching an app.
Start by selecting a user panel that represents your target audience. Distribute the beta using tools like TestFlight for iOS and Google Play Console for Android, where users test app features and provide feedback on functionality and user experience.
Track user behavior and app performance with analytics tools like Firebase or Mixpanel. Manage bug tracking with JIRA or Trello to keep development organized and responsive to feedback. Maintain open communication with testers and prioritize their input to improve the app before the official launch.
Collecting user feedback involves gathering insights to improve the app’s functionality, user experience, and features. This process helps identify pain points, areas for improvement, and potential new features.
Use tools like Google Forms, Typeform, or in-app surveys to collect user responses. For in-depth analysis, SurveyMonkey helps organize feedback, while UsabilityHub supports targeted user testing to prioritize design adjustments.
Set up heat maps using tools like Hotjar to track user behavior and identify problem areas where your users tend to struggle. Implement in-app feedback prompts or integrate customer support chat to gather real-time insights.
Engage users through feedback requests and focusing on actionable insights. Prioritize feedback based on impact and user needs, and iterate the app accordingly.
To make a social media app with MIT App Inventor, follow these 6 steps:
Sign in to MIT App Inventor with your Google account. Click "Create apps!" to start, then create a new project named "SocialMediaApp" (avoid spaces for compatibility).
Use the palette to drag and drop components such as Labels, Buttons, Text Boxes, and ListView:
Add the CloudDB component to store and retrieve user posts across devices. CloudDB will store data across devices and ensure posting is saved to a centralized location. Configure them to append new posted items created.
Integrate Google Sign-In to enable user authentication, allowing users to log in with their Google accounts. This feature lets users view their personalized data and create posts securely. It also supports privacy where only acknowledged logged-in users can post content.
Create logic in the Blocks section for the "Create Post" button, where it should collect the data from text boxes like title and description and save that information in CloudDB for storing purposes, which later can be accessed.
Test your app by using the MIT AI2 Companion app on your mobile device. Scan the QR code displayed in MIT App Inventor to check if all features function correctly. Once tested, go to "Build" and select "App (provide QR code for .apk)" to create an APK file for sharing or downloading on Android.
To make a social media app with Java, follow these steps:
Start by installing JDK and selecting an IDE, such as Eclipse or IntelliJ IDEA. Set up a MySQL database to store user information and posts. Ensure all necessary libraries for development are properly configured.
Use Java Swing components to design the user interface:
Develop methods for user registration and secure login. Use SQL queries to insert user data and verify login credentials. Follow best practices for secure login to protect user information.
Add post functionality by allowing the user to create and submit posts with text and images. It should store the posts in a database table with fields like user ID, content, and date stamp so that posts will be retrieved and displayed properly.
Display posts in a feed and enable interaction by using elements like JList to represent the posts that will be shown in a user's feed. Allow the user to like, comment, and share items. Populate the database when a user does any such action. Enable real-time feed updates.
Test the app locally to ensure all features function as expected. Debug any issues found during testing. Package the application into a JAR file for local execution or deploy it on a server to allow access for others.
To make a social media app with Kivy, follow these steps:
First, ensure Python is installed, then install Kivy by following the instructions on the official Kivy website. Typically, this involves running a command in your terminal to set up Kivy. Proper installation is essential to start development.
Create a new project by opening your working text editor or IDE. Place all relevant files needed to run the application in this folder. This will keep things organized and in an easy area for you to work on an App.
Set up your app layout by designing a sketch of the outline for the app. Consider what the main screen will look like, where people will post and view the content. Consider the components you are going to need, such as a text box for writing up posts, a button to submit these, and an area to show the posts in.
Use Kivy’s layout tools to organize components, aligning them vertically or horizontally as needed. Aim for a user-friendly, intuitive design that enhances the user experience.
Add functionality to determine how users are going to communicate with the app. For instance, create posts and display created posts. Give functionality once a user has submitted a post, it must be shown in the display area. You might want to use local storage or the database for managing the posts.
Run the app locally to test posting and viewing functions. Debug any issues to ensure smooth operation. Consider adding advanced features like user accounts, comments, or image uploads. When ready, package the app for testing on Android, iOS, or desktop platforms.
To make a social media app with Python, follow these steps:
Ensure Python is installed on your computer. Download it from the official Python website if needed. During installation, use pip to install Django, a web application framework designed for rapid development.
Install Django using pip. This high-level Python framework supports secure, maintainable web applications. Once installed, create a new Django project, which will serve as the foundation for your social media app.
Within your Django project, create a new app to handle core social media functions such as posts, comments, and reactions. Each app within Django allows you to manage distinct functionality in an organized way.
Set up the database and data structure in Django. You can choose the kind of database to use. SQLite is the simplest. Next comes defining models—these should be key objects in your app like users, posts, and comments. They're going to be models which will tell Django how to build your database.
Build views that will handle the actions, for example, showing posts and letting users create new ones. Create HTML templates so the app looks nice and set up URLs so that users can link into various parts of the app and navigate seamlessly through the site.
Test the app locally to ensure basic functions—such as registration, posting, and interacting with posts—are working correctly. Expand functionality by adding features like post-liking, following users, or searching content. Finally, deploy the app on a web platform to make it accessible online.
To make a social media app without coding, follow these steps:
Choose a no-code app builder like Appy Pie or Adalo and create an app. You can build your app with ease using their drag-and-drop tools.
Create an account on your chosen platform. Most offer free trials or basic plans to help you get started.
Choose a template designed for social media applications to save time and provide a solid foundation for your app.
Customize your app by using the drag-and-drop tools of the platform to replace the colors, fonts, and layouts. Add or remove features like profiles, posts, among others.
Integrate social media features: allowing users to register, post content, like, comment, and message one another.
Test your app thoroughly, then publish it on app stores. Promote the app on social media and gather user feedback for future updates.
To make a social media app with Kivy, follow these steps:
First, ensure Python is installed, then install Kivy by following the instructions on the official Kivy website. Typically, this involves running a command in your terminal to set up Kivy. Proper installation is essential to start development.
Create a new project by opening your working text editor or IDE. Place all relevant files needed to run the application in this folder. This will keep things organized and in an easy area for you to work on an App.
Set up your app layout by designing a sketch of the outline for the app. Consider what the main screen will look like, where people will post and view the content. Consider the components you are going to need, such as a text box for writing up posts, a button to submit these, and an area to show the posts in.
Use Kivy’s layout tools to organize components, aligning them vertically or horizontally as needed. Aim for a user-friendly, intuitive design that enhances the user experience.
Add functionality to determine how users are going to communicate with the app. For instance, create posts and display created posts. Give functionality once a user has submitted a post, it must be shown in the display area. You might want to use local storage or the database for managing the posts.
Run the app locally to test posting and viewing functions. Debug any issues to ensure smooth operation. Consider adding advanced features like user accounts, comments, or image uploads. When ready, package the app for testing on Android, iOS, or desktop platforms.
To make a social media app with Python, follow these steps:
Ensure Python is installed on your computer. Download it from the official Python website if needed. During installation, use pip to install Django, a web application framework designed for rapid development.
Install Django using pip. This high-level Python framework supports secure, maintainable web applications. Once installed, create a new Django project, which will serve as the foundation for your social media app.
Within your Django project, create a new app to handle core social media functions such as posts, comments, and reactions. Each app within Django allows you to manage distinct functionality in an organized way.
Set up the database and data structure in Django. You can choose the kind of database to use. SQLite is the simplest. Next comes defining models—these should be key objects in your app like users, posts, and comments. They're going to be models which will tell Django how to build your database.
Build views that will handle the actions, for example, showing posts and letting users create new ones. Create HTML templates so the app looks nice and set up URLs so that users can link into various parts of the app and navigate seamlessly through the site.
Test the app locally to ensure basic functions—such as registration, posting, and interacting with posts—are working correctly. Expand functionality by adding features like post-liking, following users, or searching content. Finally, deploy the app on a web platform to make it accessible online.
To make a social media app without coding, follow these steps:
Choose a no-code app builder like Appy Pie or Adalo and create an app. You can build your app with ease using their drag-and-drop tools.
Create an account on your chosen platform. Most offer free trials or basic plans to help you get started.
Choose a template designed for social media applications to save time and provide a solid foundation for your app.
Customize your app by using the drag-and-drop tools of the platform to replace the colors, fonts, and layouts. Add or remove features like profiles, posts, among others.
Integrate social media features: allowing users to register, post content, like, comment, and message one another.
Test your app thoroughly, then publish it on app stores. Promote the app on social media and gather user feedback for future updates.
To create a social media web app, focus on essential features and deliver a good user experience. The main steps to create a social media platform are explained below:
Defining the social media platform goals includes what you want to achieve with it. Are you building a general social network, a niche community, or a professional network? Your objectives are the determinant factors.
These factors decide the kind of features to include, the overall design, and the type of content the users can post. Use market research tools like Google Trends and mind mapping tools like MindMeister.
A clear mission statement and unique value proposition will help address gaps in the market, guiding the platform's direction.
Identifying the target audience is important, this decides the basis of the design, features, and content. Targeting the right audience can increase your ROI by up to 760%. Research their demographic data, interests, preferences, and pain points.
Create user personas that represent different types of users. Use SurveyMonkey for surveys and UserTesting for direct user feedback.
Develop detailed profiles of your perfect users by finding out their age, location, behavior, and social media use patterns.
Designing user experience ensures that your platform is user-friendly. One can comfortably attain his or her aims without challenges. A good UX encourages user interaction and increases the retention of users within your application.
Design wireframes and prototypes, focusing on consistent layout, easy navigation, and fast loading.
Use tools like Figma or Sketch to mock up main screens and user flows. Test early with real users, iterate and collect valuable feedback to improve the UX before full development.
Outlining essential features are the backbone of your app, that includes user profiles, follow systems, content feeds, liking/commenting systems, and messaging options.
You can always add media sharing, live streaming, or gamification later as advanced features. Prioritizing MVP (Minimum Viable Product) features reduced development costs up to 15% also useful to enhance user interaction.
Use project management tools like Trello or Asana. Avoid feature creep and deliver high-quality basic functionality first.
Choosing a frontend framework helps in building a responsive, user-friendly interface. Choose a framework that supports dynamic content, interactivity, and provides a smooth user experience.
Popular options include React, Angular, and Vue.js. When choosing, consider your team’s expertise. For example, React may be ideal if your team is proficient in JavaScript, as it offers a large ecosystem and scalability.
Use tools like Visual Studio Code for coding and Git for version control. Ensure the chosen framework supports responsive design to cater to mobile users effectively.
Setting up the backend server is essential for storing and processing user data. Choose a scalable backend technology such as Node.js, Django, or Ruby on Rails that aligns with your platform's needs.
For flexibility, consider cloud services like AWS, Google Cloud, or Microsoft Azure. Use database systems such as MongoDB or PostgreSQL to securely store user data and posts. Set up APIs to enable secure communication between the frontend and backend, ensuring smooth data flow.
Implementing security protocols and user data protection are hugely paramount in building confidence. Employ hard security, such as encryption of data during transmission, 2FA, and secure login systems.
Conduct regular security audits using tools like OWASP ZAP for vulnerability scanning and OpenSSL for encryption. Be GDPR-compliant if your app serves users within the EU, and educate users on data safety practices.
Content moderation tools are essential for maintaining a safe and healthy community. Implement automated filters to detect inappropriate language, images, or videos, and allow users to report content manually.
Use AI and machine learning frameworks, such as TensorFlow and moderation platforms like Perspective API, for real-time content analysis. Combine AI tools with community reporting features to enhance moderation.
Clearly state your content policy and ensure users have resources to report harmful content.
A notification system keeps users engaged by providing real-time updates for messages, likes, new followers, or post activity. Allow users to customize their notification preferences to avoid overwhelming them.
Use push notification services like Firebase Cloud Messaging to deliver timely updates. Notifications can also highlight new features, updates, or promotions to incentivize frequent app use.
Building and testing user engagement features like comments, likes, sharing, and real-time messaging will be handy in getting users more active.
Ensure such features are intuitive and lead to community building. Employ A/B testing on your app to find out what type of engagement feature is/are most used by your target audience. Use analytics tools like Google Analytics and A/B testing tools like Optimizely.
Monitor user behavior through analytics to maximize these features and allow users to use the app a little bit more.
Optimizing for scalability and performance will grow and handle more users and content. Focus on enhancement of speed, less loading rates, and handling volumes of data.
Caching, compression of images, and content delivery networks will work amazingly to speed up loads. Performance monitoring tools like New Relic and caching tools like Redis.
You can arrange load balancing at the server side by distributing traffic to avoid performance bottlenecks.
Launch and gather user feedback, while the app is live. Gather user feedback like sociology problems or user needs, and prioritize updates.
Consider soft-launching with a small user group prior to full-scale release. Embed analytics into your app to see how users actually use it; gather their feedback either through surveys or using in-app feedback tools, and act upon these to fix bugs, enhance usability, and add features aligned with user expectations.
Continuous maintenance and updates will update new features, fix bugs, and put on security patches after proper timing.
Monitoring the performance and keeping up-to-date with trends within social media would keep your app updated. Use version control like Git and CI/CD tools like Jenkins.
Make a roadmap for future features and updates from user feedback and market trends. Prioritize updates based on user requests and platform performance, then work towards maintaining a regular release cycle that would continuously engage and satisfy users.
The main types of social media apps are the following:
Social networking sites are websites that allow users to create profiles, either for friends or followers and to update their status through text updates, uploading photos, or creating videos.
These networks allow communication and interaction among users, thus potentially helping them sustain relationships and to find new relationships based on interests of the user.
Content sharing and streaming apps primarily deal with mostly online streaming and sharing of various multimedia content, including videos, images, and live broadcasts. It allows users to create, upload, and share their content while interacting with other users through comments and likes. Popular examples include YouTube and TikTok.
The messaging applications are designed for runtime communication amongst the users. They allow the user to send text messages, voice messages, images, and videos. Different examples of such applications include WhatsApp and Facebook Messenger.
Professional networks platforms cater to professionals looking to network, seek job opportunities, or share industry-related content. LinkedIn is the most prominent example of a professional network.
Community-based apps and forums platforms focus on specific interests or topics, allowing users to engage in discussions, share information, and build communities around shared passions. Examples include Reddit and Discord.
Yes, building a social media platform is worth it if you can address the needs of a targeted audience and create a high level of user engagement. The social media market is competitive, but by focusing on delivering a strong user experience and appealing to specific potential users, a platform can stand out.
While the development process requires a substantial investment of time and resources, understanding your target audience’s preferences and designing features that boost engagement can maximize the platform’s value. Platforms that succeed prioritize user experience and adapt continually to market demands, making the cost and effort worthwhile in the long term.
The app development duration for a social media platform takes 6–8 months, depending on complexity and features. Planning and research, including audience and feature definition, account for about 10% of the timeline.
Design and prototyping (UI/UX) take 4–6 weeks. Front-end and back-end development, including messaging and video streaming, require 12–24 weeks. Quality assurance and testing last around 4–6 weeks to ensure compatibility. Deployment and initial marketing add 1–2 weeks. Advanced features may extend the timeline beyond a year.
How much does it cost to make a social media app?
The app development cost for a social media platform in the UK ranges between £30,000 and £90,000, depending on complexity, features, and the development team’s location.
Rates vary by region: in Asia, developers charge $20–$30 per hour, while Eastern European developers charge $30–$40 per hour, potentially saving up to 33% in labor costs with an Asian team. Hiring a developer from Asia can reduce labor costs by 25–33% compared to Eastern Europe. Factoring in these cost differences is essential for accurate budgeting and planning.
To make a social media app quickly, focus on building a Minimum Viable Product (MVP) with essential features like user profiles, content feeds, and messaging.
Using no-code or low-code platforms, such as Adalo or Bubble, can reduce development time by up to 70% compared to traditional coding. On top, this would add pre-built templates and pre-designed UI kits that will give faster results from a design point of view. Leverage Firebase for user authentication and real-time chat, and OneSignal for push notifications.
Using pre-built templates and components can speed up development, enabling a basic app deployment in 4–8 weeks.
Yes, creating a social media app can be hard, due to complex requirements in functionality, scalability, and security. Developing features like real-time messaging, user authentication, and data encryption requires advanced technical expertise.
Features such as messaging, notifications, and image or file uploads require great thought and planning in terms of integration.
While a simple social media app can be developed in a few months, complex platforms like Facebook or Instagram take years and billions of dollars to build and maintain. These platforms require massive infrastructure, advanced algorithms, and dedicated teams to handle billions of users and petabytes of data.
Yes, you can make a social media app for free using open-source tools and platforms. Frameworks like React Native or Flutter support cross-platform development, while Firebase offers free backend services like databases, authentication, and cloud storage. For hosting, platforms like Heroku provide free options.
Using these tools, along with open-source libraries and free design resources, significantly reduces development costs. However, advanced features like scalability and real-time communication may require paid services as your app grows, making ongoing investment necessary for long-term maintenance.
Social media apps make money primarily through advertising, where businesses pay to display targeted ads based on user data.
Apps like Facebook generate revenue by charging advertisers for views or interactions, using user demographics, interests, and behaviors to improve ad effectiveness. Other revenue sources include in-app purchases, premium subscriptions, brand partnerships, and sponsored content.
Apps like TikTok leverage in-app purchases and brand collaborations, while some platforms may also sell data insights or integrate e-commerce features.
To find the right social media app development company in the UK, consider the following factors:
Look for a company with a proven track record in social media app development. Review their portfolio to assess their ability to deliver high-quality, feature-rich apps. Companies like Intelivita specialize in creating robust social networking applications.
Evaluate the technology stack that the company uses for the development of applications. The company should be proficient in the most modern technologies, such as AI, machine learning, and cross-platform development frameworks.
Choose a company that provides good support and post-launch maintenance services. You need to be supported continuously in fixing all the bugs post-deployment and updating your app with market trends.
Compare pricing structures based on app complexity and company location. Aim to balance quality with affordability, avoiding compromises on essential features or user experience.
If you are in the UK, look upon Intelivita for social media app development. We have expert teams specializing in building app development solutions to meet your business needs.
To create an app for business, you should follow these steps:
Define specific goals, like improving customer engagement or increasing sales. Set measurable objectives to guide design and development, ensuring the app serves your business needs effectively.
Research your industry and competitors to understand user expectations and identify gaps. Survey potential users to prioritize features, helping your app meet user demands and stand out.
Outline essential features that align with your goals. Plan for future updates to maintain a user-centered design within budget constraints.
Design the user interface and user experience by developing an allure that resonates with your brand. Wireframe the user's journey to ensure his moving around and staying with ease on the site is pleasant and smooth. A good design of UI/UX is critically essential for decent user retention and satisfaction.
Select a technology stack suited for scalability and cross-platform needs. Frameworks like React Native or Flutter can save development time.
Start by building the app, coding features, setting up the backend, and integrating all the parts. The development should be done stage-wise in order to test the functionality of each module. This helps to avoid bugs afterwards. The well-structured approach keeps the whole process organized and maintains fewer issues post-launch.
Test the app thoroughly to identify and resolve usability, security, and performance issues. This should be inclusive of beta testing, which allows the gathering of real-time responses for improved feedback and compatibility. Testing ensures a sound app that works seamlessly for all users.
Ensure compliance with app store requirements and optimize the listing with descriptions and visuals. Configure backend settings for a smooth release.
Go live, followed by tracking a few key metrics such as downloads, engagement, gathering user feedback for improvement. Market the app through channels for more downloads and increased visibility. With a successful launch, drive user acquisition and retention via ongoing optimization.
The first social media app was Six Degrees, launched in 1997. Six Degrees allowed users to create profiles, list friends, and view their connections, establishing core social networking functions.
The History of Social Media states that Six Degrees pioneered features later used by platforms like Facebook and LinkedIn, visually representing user connections within a network. Though it shut down in 2001, Six Degrees laid the foundation for future social media platforms, shaping the development of online social networks.